Real Talk on Freelancing: Clients with Unrealistic Expectations #153

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Unrealistic Clients Who Want Perfection

Today’s topic is handling clients with unrealistic expectations. As a digital marketing freelancer, dealing with clients who have unrealistic expectations can be a challenging and frustrating experience.

In this solo pep talk episode, I discuss a rejection letter received by a Workgroup member from a business owner who was overly focused on perfectionism. I break down how you’re allowed to see red flags during a discovery call and say no if it’s not a good fit. While it’s beneficial to have marketing assets as a freelancer, like a website and social media, you don’t have to have huge follower and engagement numbers.

Tune in to find out:

  • top qualities clients look for
  • how to use rejection as an advantage
  • the myth of constant content creation for your freelancing business

You don’t want to work with clients who focus on small, fixable issues and don’t appreciate your true talent. Clients need to look beyond superficial details and understand the value of adding a versatile digital marketer to their team.

Apply for the Digital Marketer’s Workgroup — a referral community for freelance marketers and assistants. You’ll get the latest updates and trainings, networking opportunities, and access to higher-paying job opps plus the support of other ambitious digital marketers.


Click here to see my list of recommended Copywriting Books for Digital Marketing Assistants to skill up, provide better services and charge more.

Connect with Emily:

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You can start earning income as a digital marketing service provider by offering these very same services I do in my independent contractor business. Get started ASAP!

3 ways we can work together:

1. Get on the waitlist for the Unicorn Digital Marketing Assistant School My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or take the self-study version to start learning digital marketing services and building your digital service business now.

2. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community called the Digital Marketer’s Workgroup that can help , apply here. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.

3. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management Workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

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Meet Emily

Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. She’s worked as a behind-the-scenes digital media implementor and virtual assistant for a decade for online biz owner clients.

She’s a mom of four, Air Force wife, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

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