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Standing Out to Get Your Message Heard
Getting noticed today is easier than at any point in human history, but standing out is harder than ever. So let’s cover how to truly embrace your unique unicorn self and differentiate yourself in the market.
Today’s guest, Matt McWilliams, is a four-time affiliate manager of the year. He helps online business owners leverage the power of affiliate partners to grow their email lists and revenue… and he helps affiliate partners tap into a new stream of revenue.
Matt got started only knowing the bare basics and built his very first affiliate program from scratch out of necessity – 18 months later his business was earning over a million dollars per month. Entrepreneurs and companies such as Tony Robbins and Dean Graziosi, Shark Tank’s Kevin Harrington, Stu McLaren, Adidas, Ryan Levesque, Lewis Howes, Shutterfly, Michael Hyatt, and Jeff Walker have trusted Matt to run their affiliate programs and coach their teams.
In this episode, Matt is covering a host of topics that help you *monetize* your true talents, stand out in a distraction-filled world and become a better digital marketing assistant.
Listen for Matt’s valuable tips on:
- Four proven ways to differentiate yourself
- Keeping lead magnets quick and simple
- Questions to ask to get clarity on your passions and niche
- Tapping into existing relationships with your audience
Especially as a digital service provider, people aren’t going to wait around patiently for what you have to offer. You need to capture attention to get your message out into the world. Affiliate marketing at its core is building an audience who trusts your opinion and that’s why it’s a core module inside my Unicorn Digital Marketing Assistant School.
Grab your copy of Matt’s new book: Turn Your Passions into Profits* this is my referral link
Sponsored by
The Virtual Writer with Michelle Hunter — an 8-week high-touch, intensive writing experience for virtual assistants to learn how to deliver highly-valued copywriting services and position themselves as a writing assistant and copywriter. Runs April 3-June 19, join the waitlist here.
Emily’s List of Recommended Copywriting Books
Click here to see my list of recommended Copywriting Books for Digital Marketing Assistants to skill up, provide better services and charge more.

Connect with Matt McWilliams:
- Facebook: @MattMcWilliams
- Website: mattmcwilliams.com
- Download Freebie: Free report to find the top 100 affiliates in your industry