Facebook Ads for Launches with Jenn Possick #143

Facebook Ads for Launches with Jenn Possick

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How to Run Facebook Ads for Launch Event Promotion

Let’s face it: ads can be scary. Learning how to run Facebook Ads for Launch Events can help set you apart during your next client’s launch! 

There is no exact equation with ads where what you put in, you get out. You don’t know what’s gonna happen with your money (or your client’s money!).  

This is why I invited Ads Manager and “The Ads Maven”, Jenn Possick, to join me on Unicorns Unite.

Jenn is an expert when it comes to Facebook and Instagram Ads.  She’s doing this work for her clients, she’s in the weeds, and she knows what’s working and what’s not working.

Use Ads to Broaden Your Audience For Launch Events

When it comes to launching, ads can be a powerful list building tool and help fill up our clients’ launch events with a fresh audience. 

In this episode, Jenn shares:

  • Her minimum recommended monthly ads budget (and what she recommends for a launch budget)

  • What content makes the most successful ads

  • The biggest challenges clients have with ads (hint, hint: it’s probably not what you think!)

If you are ready to learn all about Facebook and Instagram Ads and get clarity on what your clients need to be doing for success, this is the episode for you.  Learn from someone who’s in there, who knows what’s going on, who stays up to date with the constant changes from Meta; a true expert in the day to day of ads, Jenn Possick!

While you’re here hit subscribe so you don’t miss out on the next (and final!) episode of this Launching Podcast Series: post-launch debrief. 


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Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. She’s worked as a behind-the-scenes digital media implementor and virtual assistant for a decade for online biz owner clients.

She’s a mom of four, Air Force wife, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

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