Launch E-mail Strategy with Brittany McBean #142

Launch E-Mail Strategy with Brittany McBean

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6 Promo Emails you Need to Send with Every Client’s Launch

Ok, unicorns, I’m delivering another powerful episode this week all about launch emails.

What if I told you that most of the sales and conversion wisdom we learned from the marketing gurus (and recommend to our clients) is no longer matching the voice of the customer? This is huge for you and your clients.

Conversion copywriter and launch funnel strategist, Brittany McBean, is my guest this week and she spends most of her time listening to the voice of the customer for her clients. In other words, she knows what people want…

Today Brittany shares the SIX emails you need for a launch email strategy that:

  • Gives the audience the information they need to make a confident decision
  • Doesn’t result in high refund rates after the cart closes
  • Empowers the buyer (and drops the manipulative sales tactics of the past)

This kind of “insider knowledge” is exactly what will help you to show up as a unicorn in your next client launch. Tune in and help your clients develop winning launch strategies that ultimately result in better profits for their businesses.


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Listen and learn! Then be sure to download my new freebie Roadmap to Launch Manager


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Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. She’s worked as a behind-the-scenes digital media implementor and virtual assistant for a decade for online biz owner clients.

She’s a mom of four, Air Force wife, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

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