3 Tactics to Raise your Rates as a Digital Marketing Assistant #131

EMILY PODCAST Unicorns Unite Podcast with Emily Reagan Episode 131

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3 Tactics to Raise Your Rates as a Digital Marketing Assistant

What burns me? 

Those get-rich-quick TikTok VA Coaches who sell the fact that new virtual assistants could be making $50-75/hr. They get them in the door selling them the dream and then don’t actually teach the hard implementation skills. And that high rate is not at all what someone new on the scene is making.

So back to reality and the world I live in. You gotta start in the mailroom and work your way up. It takes time and effort. The more experienced you become, the more you can charge because you get faster and more efficient, and you have to charge accordingly.

You have to be patient and willing to learn and grow in the process. It’s not only about the hard skills. It’s also about having soft skills that allow you to make your clients happy and deliver results. It’s all about what you can do as a unicorn.

So here’s three tips for raising your rates as a digital marketing assistant.

Inside this episode, you’ll get tips on:

  • Signs your rates and services are off.
  • What to say in discovery calls to communicate your worth.
  • Shifting into value-based pricing.
  • Creating your own credibility factor.
  • How to know when you’re ready to specialize.
  • Why unicorns DMAs are different
  • How to make admin skills more valuable

Plus a bonus tip that all the successful freelancers “get”.

Especially, listen if you’re not booked out and wondering if your rates are on par, then this episode is for you!

 

Links Mentioned:

Connect with Emily:

Download my top most requested digital marketing services

You can start earning income as a digital marketing service provider by offering these very same services I do in my independent contractor business. Get started ASAP!

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3 ways we can work together:

1. Join the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out.  Start learning digital marketing services and building your digital service business right now.

2. Got the skills but need help getting your digital marketing services business to take off? The Digital Marketer’s Workgroup is our advanced, tight-knit referral and networking community where you’ll get the latest updates and trainings, networking opportunities and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Apply here.

3. Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I’ll share it with the skilled unicorn marketing assistants inside my workgroup totally free.

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Meet Emily

Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. For 15+ years, she’s worked as a behind-the-scenes digital marketing specialist and virtual assistant for over 100 online biz owner clients.

She’s a mom of four, pickleball lover, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

Learn with Me:

The Unicorn Digital Marketing Assistant School

Master in-demand marketing and tech skills so you can ditch low-paying VA work and build a thriving freelance business on your terms.

Free Quiz:

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Take my 2-min quiz to discover your digital dream job based on your personality & strengths.

Learn the in-demand online business tech skills and strategies that will land you the clients & the
freelance work >>> Get the FREEBIE!

Emily Reagan, Public Relations & Marketing LLC
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