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How to Start Selling Courses on Udemy
Is your digital marketing brain buzzing with course ideas, but you’re not sure where to start?
If you’ve got skills to share and want a low-maintenance, high-visibility way to monetize them, this episode is for you. We’re diving into the world of course marketplaces—specifically how to sell courses on Udemy—with my guest and fellow unicorn Elizabeth Hambleton.
Elizabeth is the Founder & CEO of Bonjour Branding, where she helps course creators and coaches turn their expertise into profitable and polished digital products. With over 35,000 students enrolled in her Udemy courses, she’s built a thriving education business rooted in smart strategy, storytelling, and connection. (And she’s also a proud member of our Digital Marketer’s Workgroup!)
We’re peeling back the curtain on how to sell courses on Udemy even if you’re still doing client work and have zero desire to build a full-blown course empire. Whether you want to add a revenue stream, build credibility, or just dip your toes into passive income, this convo will definitely get your wheels turning (it totally did for me!).
Listen in to learn more about
- How to sell courses on Udemy without building a massive tech stack or hiring a team
- Why Udemy can be a perfect visibility tool for freelance marketers and service providers
- Smart pricing and promotion strategies for a high-volume, low-ticket course model
- The differences between Udemy and Skillshare (and which is better for YOU)
- How to use Udemy as a launchpad for speaking gigs, client leads, and collab projects
If you’ve ever said, “I could teach this,” but didn’t know where to start, this is the episode that shows you how. Get ready to rethink your skills, your income streams, and your visibility game.
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Connect with Elizabeth:
- LinkedIn: https://www.linkedin.com/in/elizabethhambleton/
- Website: https://www.elizabethhambleton.com/
- Instagram: @bonjour.branding
Links Mentioned in the Show:
- Check out Elizabeth’s courses on Udemy here
- Ready to turn your expertise into income? Get on a free call with her to find out if becoming a Udemy instructor is the right next step for you. Book here.
- Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you’ll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!
Wanna learn more from experts about how to get seen & build authority as a freelancer? Tune in to our Visibility Series here👇
Not a course. A collective for marketers already doing the work.
Our Digital Marketer’s Workgroup is a vetted peer community where marketing specialists get real business support and talk shop with people who actually get it. Applications are open now ⬇️
