How to Step into Your Value & Charge More as a Freelance Service Provider with Caryn Gillen #256

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Own Your Value & Charge More as a Freelance Service Provider

If you’ve ever found yourself undercharging, overdelivering, and questioning your worth as a freelancer… THIS is the episode that will recalibrate your mindset and empower you to own your value like the Unicorn you truly are.

I’m joined by my friend Caryn Gillen, a seasoned business coach for coaches who want to grow to $5K+ months without burnout or following someone else’s blueprint. With 15 years in the coaching space and 30+ years of business-building experience, Caryn helps clients build aligned, profitable businesses that actually feel good.

In this episode, we dive into the weird limbo many freelancers live in where we run businesses but still feel like employees. If you’re stuck in the hourly-rate grind, juggling too much, or feeling undervalued, this convo is your reminder: you hold the power. Let’s talk about claiming it.

Listen in to learn more about

  • The invisible power dynamic between freelancers and clients—and why it keeps us stuck
  • How to shift from “just a helper” to a respected business owner (without being pushy or salesy)
  • The real cost of freelancing and why most of us are undercharging
  • What it means to “own” your business even if you’re still figuring it out
  • Why your clients actually want to pay you more when they understand your value & how to help them see it

This isn’t your typical “charge your worth!” pep talk. This is a grounded, real-world convo about what it means to run a business and reclaim your time, energy, and income in the process. Ditch burnout pricing, stop over-functioning, and step into your Unicorn power 🦄

Sponsored by UDMA Self-Starter Program

Learn the digital marketing skills, business setup, and client-finding strategies you need to launch a flexible, profitable freelance career—fast. The Unicorn Digital Marketing Assistant School Self-Starter Program gets you up and running with paying clients in no time. Enroll now!

Connect with Caryn:

Links Mentioned in the Show:

  • Grab Caryn’s FREE 5 Easy Ways to Market Yourself as a Coach Guide: This will help you help your clients find more natural ways to market – ways that feel easier to them AND help their potential clients to really see your clients in their brilliance.
  • Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you’ll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!

Not a course. A collective for marketers already doing the work.

Our Digital Marketer’s Workgroup is a vetted peer community where marketing specialists get real business support and talk shop with people who actually get it. Applications are open now ⬇️

Connect with Emily:

Download my top most requested digital marketing services

You can start earning income as a digital marketing service provider by offering these very same services I do in my independent contractor business. Get started ASAP!

Emily-Reagan-Digital-Marketing-Virtual-Assistant-Mentor-emilyreaganpr.com

3 ways we can work together:

1. Join the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out.  Start learning digital marketing services and building your digital service business right now.

2. Got the skills but need help getting your digital marketing services business to take off? The Digital Marketer’s Workgroup is our advanced, tight-knit referral and networking community where you’ll get the latest updates and trainings, networking opportunities and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Apply here.

3. Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I’ll share it with the skilled unicorn marketing assistants inside my workgroup totally free.

More podcasts you won't want to miss:

Meet Emily

Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. For 15+ years, she’s worked as a behind-the-scenes digital marketing specialist and virtual assistant for over 100 online biz owner clients.

She’s a mom of four, pickleball lover, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

Learn with Me:

The Unicorn Digital Marketing Assistant School

Master in-demand marketing and tech skills so you can ditch low-paying VA work and build a thriving freelance business on your terms.

Free Quiz:

Discover your Ideal Work-From-Home Job

Take my 2-min quiz to discover your digital dream job based on your personality & strengths.

Learn the in-demand online business tech skills and strategies that will land you the clients & the
freelance work >>> Get the FREEBIE!

Emily Reagan, Public Relations & Marketing LLC
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