Mastering Automated ManyChat Funnels with Katy Widrick #242

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Funnel Series #18

ManyChat Funnels: Automating Your DMs

What if your Instagram followers could automatically become leads without you lifting a finger? That’s the magic of ManyChat funnels, and today, we’re diving into how marketing assistants can implement them to generate leads, qualify prospects, and increase conversions—all on autopilot.

We continue our Funnel Series with Katy Widrick, a Fractional Chief of Everything at Make Media Over. She shines the light on blind spots for visionary founders and turns marketing pros into CMOs. Katy has spent over 20 years in marketing and revenue expansion, helping business owners recover their biggest expense (lost sales) by using simple, effective systems to increase conversions and decrease top-of-funnel costs. She’s worked with 7-, 8-, and 9-figure businesses to maximize impact, scale their offers, and drive top-line revenue. Now she’s here to show you how to do the same using ManyChat funnels.

Listen to learn more about

  • The simplest ManyChat funnel every service provider should set up for their business
  • Katy’s journey from mommy blogger to accidental VA to high-level marketing strategist
  • How to use ManyChat to qualify leads and avoid wasting time on the wrong prospects
  • Why business owners are willing to pay top dollar for someone who can set up and manage DM automation
  • How to track and measure ManyChat funnel performance (which helps to prove your value to clients)

Whether you’re a tech VA, social media manager, launch manager, or marketing assistant, ManyChat funnels could be your next high-value service. Want to see ManyChat in action? You can check out some of mine! Tune in to hear what keywords we use as triggers, then head over to my Instagram and comment on my latest post to experience an automated DM funnel firsthand.

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Connect with Katy:

Links Mentioned in the Show:

  • Check out Katy’s podcast: Hard Costs
  • Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you’ll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!

Tune in to more Funnel Series Episodes:

Not a course. A collective for marketers already doing the work.

Our Digital Marketer’s Workgroup is a vetted peer community where marketing specialists get real business support and talk shop with people who actually get it. Applications are open now ⬇️

Connect with Emily:

Download my top most requested digital marketing services

You can start earning income as a digital marketing service provider by offering these very same services I do in my independent contractor business. Get started ASAP!

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3 ways we can work together:

1. Join the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out.  Start learning digital marketing services and building your digital service business right now.

2. Got the skills but need help getting your digital marketing services business to take off? The Digital Marketer’s Workgroup is our advanced, tight-knit referral and networking community where you’ll get the latest updates and trainings, networking opportunities and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Apply here.

3. Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I’ll share it with the skilled unicorn marketing assistants inside my workgroup totally free.

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Meet Emily

Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. For 15+ years, she’s worked as a behind-the-scenes digital marketing specialist and virtual assistant for over 100 online biz owner clients.

She’s a mom of four, pickleball lover, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

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Emily Reagan, Public Relations & Marketing LLC
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