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Funnel Series #16
The Key to High-Converting Webinar Pitches
Selling from webinars doesn’t have to be awkward, scripted, or sleazy. But let’s be real—a lot of webinars feel like bad infomercials or robotic presentations that make people tune out before they ever hear the pitch. So what’s the secret to selling from webinars in a way that feels natural (and actually converts)?
In this episode, I’m chatting with Heather Sager, a speaking coach and business mentor, helping you turn your voice into your best marketing asset for growing your business. She is a former consulting executive turned global speaker and trainer, host of the Hint of Hustle podcast and creator of the Speaker Society. She’s also a mom of 3 boys and lives with her family in beautiful Bend, OR.
Listen to learn more about
- The #1 mistake killing your webinar sales—and how to fix it
- How to transition into your pitch without sounding awkward or pushy
- The “After Party” mindset shift that makes your pitch feel fun instead of sleazy
- Why authenticity is your secret weapon for converting more webinar attendees
- How marketing assistants and service providers can step up their webinar support and help clients sell better
If you’ve ever helped a client with webinar slides, chat support, automations, or replay pages, this episode will give you the inside track on how to make their webinars more effective AND position yourself as an expert in webinar strategy.
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Connect with Heather:
- Instagram: @theheathersager
- Facebook: Heather Sager, Magnetic Speaking for Entrepreneurs
- Website: https://heathersager.com/
Links Mentioned in the Show:
Check out Heather’s FREEBIES–
- 19 Simple Phrases That Convert: Sprinkle these 19 magnetic phrases into your next talk or interview to boost your authority and seamlessly sell your stuff
- Nail Your Guest Speaking Topics: Snag this step-by-step workbook to turn your experience into 3 go-to, client attracting topics for stages, podcasts & summits
- Purposeful & Profitable Speaking Guide: Grab this guide with 7 strategies + 23 tactics for turning unpaid speaking engagements or podcast interviews into tangible results.
- Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you’ll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!
*This blog may contain affiliate links for programs, tools, and courses that I recommend. If you purchase these programs, I could receive a small commission. Thank you! I only recommend vetted programs and tools I use myself! Please check out my tool & resources guide here.
Tune in to more Funnel Series Episodes:
Not a course. A collective for marketers already doing the work.
Our Digital Marketer’s Workgroup is a vetted peer community where marketing specialists get real business support and talk shop with people who actually get it. Applications are open now ⬇️




