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Funnel Series #1
Leveraging Sales Funnels on a Small Scale Can Pay Big
I’m excited to kick off my new Funnel Series, where we’ll dive into the essentials of sales funnels—Marketing 101! This behind-the-scenes look is crucial for our Unicorn Digital Marketing Assistants and service providers, who focus on growing, nurturing, and selling to clients. Each week, we’ll feature a guest sharing golden insights into the funnel process.
My guest is Robyn Stoney, owner of Robyn The Brilliant. She’s a Meta Certified Sales Funnel Strategist and Coach who helps women entrepreneurs build effective sales funnels to accelerate their business growth. Over the past five years, she has worked with six- and seven-figure founders, helping one scale from six figures a year to six figures a month. As a Technology Coach for a multi-million-dollar consulting company, Robyn recently expanded her business into an agency model.
Listen to learn more about
- How Robyn transitioned from corporate to full-time business ownership in 2018
- Staying up-to-date with rapidly changing marketing technologies and AI tools
- Pricing funnel work appropriately and understanding the scope & complexity of each project
- The importance of networking, leveraging online communities, and reaching out to potential clients directly
- Robyn’s experience being part of the Digital Marketer’s Workgroup and how it’s helped her advance her skills and grow her business
I created this Funnel Series so you’ll feel more confident and ready to say YES to the work. Be sure to pay attention to how Robyn started in her early days and earned her current status as a Unicorn Marketer!
Sponsored by the UDMA School
Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Get on the waitlist here!

Connect with Robyn:
- Instagram: @robynthebrilliant
- Facebook: Robyn The Brilliant Sales Funnel Strategist
- Website: https://robynthebrilliant.com/
Links mentioned in the show
- Freebie: Sign up for Robyn’s free group Brilliant Funnels where she shares what’s new with Meta ads, funnel building tips, and techie Q&A support.
- Apply for the Digital Marketer’s Workgroup: Already doing the work and have clients? Need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community with advanced trainings, networking opportunities, and job leads.
Tune in to more Funnel Series Episodes:
Not a course. A collective for marketers already doing the work.
Our Digital Marketer’s Workgroup is a vetted peer community where marketing specialists get real business support and talk shop with people who actually get it. Applications are open now ⬇️





