TikTok Content Creation & Growth Strategies for Service Providers with Helen Polise #205


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TikTok Content Creation and Growth Strategies

Short-form video is king and it just became a necessity. I’ve learned that clients are counting on us for consistency and to show up on other social media platforms. As service providers, we can help clients with content creation, repurposing clips, and getting in front of a new audience.

TikTok is one of those places that has a lot of room for growth.

I have the “TikTok teacher,” Helen Polise, here to dive into all things TikTok so you can show up as an expert service provider or coach your clients to help you grow their following. Helen is a TV commercial director with 35+ years of experience elevating numerous global brands. She had a quick rise to TikTok fame and currently has over 980k+ followers who learn from her tutorials and love her upbeat lifestyle content.

Listen in to learn more about

  • monetizing TikTok content and new revenue streams for content creators
  • tips for improving podcast audio quality and microphone techniques
  • writing better video captions to maximize engagement and connect with your audience on a deeper level
  • strategies for creating engaging TikTok content and maximizing reach
  • TikTok’s algorithm and repurposing strategies for different platforms
  • creating valuable tutorials that resonate with your audience and establish authority in your niche

Helen is such an inspiration because she’s so upbeat, positive, and authentic. When you see someone like that doing well on TikTok, it’s a breath of fresh air and a great reminder that it’s okay to play and show up as yourself!


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Connect with Helen:

Links mentioned in the show

  • Check out Helen’s FREE Beginner TikTok 101 Course to teach you how the app works, how to create successful content, and have confidence in posting videos.

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Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. She’s worked as a behind-the-scenes digital media implementor and virtual assistant for a decade for online biz owner clients.

She’s a mom of four, Air Force wife, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

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