How to be a Content Manager #158

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Content Marketing Series #1

Stepping into the Content Manager Role

I’m a firm believer in up-leveling and claiming the job title you want for the business you’re building. Just like they say, “dress for the position you want,” you should also take on the job title you want. Whether it’s a Content Manager, Tech Specialist, Copywriter, Social Media Manager, or Video Manager, owning that title is the fastest way to attract higher-end clients. 

In this episode, I’m exploring what it means to be a Content Manager. You may not be the mastermind behind the strategy just yet, but guess what? Clients will start expecting more from you. They’ll want to see you take the lead and show what you’re capable of.

As a Content Manager, your responsibilities go beyond just executing the plan. You’ll be creating, managing, publishing, and marketing content that helps your company or clients grow their business. It’s an exciting opportunity to make a real impact!

Listen in as I share:

  • Steps to become a content manager
  • Major tips and mistakes to avoid when stepping into this role
  • Creating and pricing packages for content management services

Becoming a content manager is a journey that requires taking initiative and continuous learning. This is your chance to step up, take ownership, and run with it, even if you feel like you’re not fully ready.

Don’t settle for a generic VA role– aim higher, it’s time to claim that manager title!

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Other Episodes Mentioned in the Show

Click here to see my list of recommended Copywriting Books for Digital Marketing Assistants to skill up, provide better services and charge more.

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3. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management Workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

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Meet Emily

Emily Reagan is a jill-of-all trades when it comes to digital marketing and techie skills. She’s worked as a behind-the-scenes digital media implementor and virtual assistant for a decade for online biz owner clients.

She’s a mom of four, Air Force wife, and founder of the Unicorn Digital Marketing Assistant School, where she teaches smart women the in-demand, highly-coveted digital marketing skills to get flexible, online work.

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