Subscribe: Apple Podcasts | Spotify
Content Marketing Series #1
Stepping into the Content Manager Role
I’m a firm believer in up-leveling and claiming the job title you want for the business you’re building. Just like they say, “dress for the position you want,” you should also take on the job title you want. Whether it’s a Content Manager, Tech Specialist, Copywriter, Social Media Manager, or Video Manager, owning that title is the fastest way to attract higher-end clients.
I’m kicking off this Content Marketing Series by exploring what it means to be a Content Manager. You may not be the mastermind behind the strategy just yet, but guess what? Clients will start expecting more from you. They’ll want to see you take the lead and show what you’re capable of.
As a Content Manager, your responsibilities go beyond just executing the plan. You’ll be creating, managing, publishing, and marketing content that helps your company or clients grow their business. It’s an exciting opportunity to make a real impact!
Listen in as I share:
- Steps to become a content manager
- Major tips and mistakes to avoid when stepping into this role
- Creating and pricing packages for content management services
Becoming a content manager is a journey that requires taking initiative and continuous learning. This is your chance to step up, take ownership, and run with it, even if you feel like you’re not fully ready. Don’t settle for a generic VA role – aim higher, it’s time to claim that manager title!
Sponsored by The Digital Marketer’s Workgroup
Already doing the work but need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Apply here for The Digital Marketer’s Workgroup
Other Episodes Mentioned in the Show
Emily’s List of Recommended Copywriting Books
Click here to see my list of recommended Copywriting Books for Digital Marketing Assistants to level up, provide better services and charge more.
